Featured Post

What everyone can understand from a columnist who shed $50,000 in a rip-off Millennials and Gen Zers are apprehensive about outliving their savings and are turning to very hot-stock strategies. But a comprehensive retirement plan drives far better results

In the dynamic landscape of startups and businesses, leveraging cutting-edge technologies is not just an option; it’s a necessity. As we step into 2024, the role of Artificial Intelligence (AI) tools have become an integral part of business operations, offering innovative solutions to enhance efficiency, productivity, and decision-making. Let’s dive into the “10 Best Must-have AI Tools for Startups & Businesses in 2024.”

Image by vectorjuice on Freepik
  1. Scalability: For startups, scalability is a critical factor. The selected AI tools should be able to grow with the business, adapting to increasing demands seamlessly. Scalability ensures that the tools remain effective as the startup expands.
  2. User-friendliness: Adopting AI tools shouldn’t be a complex process. User-friendly interfaces and intuitive designs contribute to quicker adoption by the team. The faster the integration, the sooner the benefits can be realized.
  3. Integration Capabilities: Compatibility with existing systems is vital. The chosen AI tools should integrate seamlessly with the startup’s current tech stack. This ensures a smooth transition and avoids disruptions in daily operations.
  4. Price: Cost should not be the sole determinant in evaluating a tool; instead, find a balance between price and value. The tool should deliver a significant return on investment without exceeding your budget constraints.

Having figured out the factors to consider while choosing an AI tool for startups, let’s dive into the Top 10 AI tools you should consider incorporating in your startup or business.

From Open.ai, the creators of ChatGPT, DALL-E is an AI-Image generator which can generate images by just processing text prompts. You write a text prompt of what you’d like to see and DALL.E generates 4 unique images of it in seconds.

Image I Created Using DALL.E

Fun Fact — DALL-E has consistently held a special place in my heart as a go-to AI tool for image generation, as whenever I’ve used the above generated Images as a preview Image for my article, that article has gone viral and have received a considerable amount of love from readers.

DALL.E Best Features

  • A very user-friendly interface which makes it easy for beginners.
  • Generates unique and high-quality images in seconds based on a text prompt
  • For every text prompt it generates four unique image variations, allowing you can choose the best one


  • $15 for every 115 credits
  • (1 credit = 1 text prompt with 4 image variations)

Otter.ai is an AI transcription tool that converts any audio (like podcasts), meetings or video you upload to the platform into text. It is an amazing AI meeting assistant which can help you record conversations, transcribe user interviews, take notes & generate summaries, making your meetings more efficient and productive.

All you need to do is set it up to join and record your online meetings, it will transcribe the talking points, and send you an email of the key takeaways once the meeting is over.

Otter AI, Screenshot By Me

Otter AI Best Features

  • It can be integrated with Google and Microsoft Calendar and automatically record your meetings on Zoom, Google Meet, and Microsoft Teams.
  • Transcriptions are perfectly synced with recordings and highlighted during playbacks and has timestamps and labels the different speakers
  • Export options include .mp3, .txt, .pdf, .docx, and .srt


  • Free: $0
  • Pro (Individuals): $16.99/month
  • Business (Teams): $35/user/month
  • Enterprise: Schedule a Demo

When it comes to email marketing, Brevo ( Formerly known as SendinBlue) is a game-changer. As we all know, Engaging with your audience is really crucial to market your business, Brevo will help you in doing so by offering everything you need to create, manage, and optimize your email campaigns, Signup forms, Facebook ads and landing pages all while keeping it remarkably easy.


Brevo’s Best Features

  • Brevo offers a Free Plan , with which you’ll get 300 email/day, SMS and Whatsapp campaigns, Customizable email templates, Drag and Drop editor and, Transactional emails.
  • It helps in creating Signup forms, Facebook ads and landing pages which will help you increase engagement among your audience.
  • It is an all-in-one marketing platform that allows users to create email campaigns, automate their marketing, create chatbots, and manage their customer relationships.


  • Free: $0
  • Starter: $25/month
  • Business(Teams): $65/month
  • Brevo Plus: Custom Price (Talk To Sales)

QuillBot is like a personal AI-powered writing assistant that helps you elevate your content creation process. It utilizes advanced algorithms to enhance writing, it offers features such as a paraphrasing tool and Plagiarism Checker, and also offers suggestions for improving sentence structure, grammar, and vocabulary ensuring your written content is free from spelling, punctuation, and grammar errors.

QuillBot’s Co-writer, Screenshot By Me

QuillBot’s Best Features

  • Paraphrasing and Rewriting: QuillBot’s primary function is to rewrite and rephrase sentences or paragraphs to improve clarity and readability.
  • Grammar and Spell Check: The tool provides real-time grammar and spell-check suggestions to help users avoid errors.
  • Vocabulary Enhancement: QuillBot suggests synonyms and better word choices to enrich your writing.
  • Summarization: It can summarize lengthy texts, making it an excellent aid for research and comprehension.
  • Plagiarism Checker: QuillBot includes a plagiarism checker to ensure the originality of your content.
  • lntegrations: QuillBot is a web-based writing tool. Thus, you can work efficiently from QuillBot anytime and anywhere. It integrates directly into Chrome, Microsoft Word, Gmail, Docs and Facebook.


  • Free: $0
  • Monthly Plan: $9.95
  • Semi-Annual Plan: $6.66/month
  • Annual Plan: $4.17/month

We all know how big of a role advertisements play for growing your business and getting traffic to your website. But, Creating advertisements and social media posts for your business on so many platforms such as Google Ads, Facebook, Instagram, LinkedIn , X, and Pinterest can be hectic and will cost you a lot of time.

AdCreative.ai comes with a solution for this as it can create engaging and persuasive posts and advertisements in just minutes.

AdCreative.ai , Screenshot By Me

AdCreative.ai best features

  • Can create ads for many platforms such as Google, Facebook, Instagram, X (Twitter) , LinkedIn, Pinterest….and more
  • AdCreative can generate ad copy, Text and Headlines, and Social media posts. Just Simply tell it your Target Audience, the platform you are creating the ads on, and it will select the best tone and length for the platform while focusing on your target audience’s pain points in just 2 minutes.
  • It’s Ad package feature will understand your product/service, generate a strategy for it, and then deliver ad creatives, texts, and audiences — everything you need for a killer ad in one project.


  • Free Trial: $0/first week
  • Startup Plans: $21(10 Credits) /month
  • Professional Plan: $141 (100 Credits)/ month
  • Agency Plan: $499 (500 Credits) / month

A popular ChatGPT alternative, Jasper AI is like an advanced version of ChatGPT. This artificial intelligence-based writing tool founded in 2020, is designed to assist users in generating high-quality long-form content (e.g. , blog posts, product descriptions, landing pages) or short-form content (e.g. , AI social media captions, ad copy)

Jasper offers 50 different templates which offer a diverse range of features and it can also get seamlessly integrated with Surfer SEO, Google Chrome, Docs, Sheets, Grammarly and many more.

Jasper AI, Screenshot By Me

Jasper Best Features

  • Content produced is almost 100% unique so you do not need to worry about plagiarism.
  • Has 50+ templates for diverse topics such as Google ads description, SEO Titles, description, Amazon product features, and marketing campaigns.
  • Jasper Art feature for generating AI-images and Jasper Chat for brainstorming ideas, seeking content suggestions, or looking for creative inspiration.
  • Generates content in 30+ languages, including English, French, Spanish, Dutch, and German.


  • Free trial: 7-day free trial on paid plans
  • Creator: $49/month
  • Teams: $125/month
  • Business: Contact for pricing

Murf AI, a Text-To-Speech generator that is capable of generating real people’s voice. With over 120+ text to speech voices in 20+ languages and also the feature to clone your own voice, Murf AI has really changed the world of Text to speech generation.

Murf AI, Screenshot By Me

Murf AI Best Features

  • Add Voiceover directly to Canva designs — Videos & Presentations in just a few clicks.
  • Recording voiceovers for Reels, TikToks, and other social videos.
  • Add voice to your advertisements and marketing material.
  • Start Your own Podcast, or create YouTube videos, audiobooks and even Spotify ads.


  • Free: $0
  • BASIC (Access to essential features and basic voices): $29/month
  • Pro (To create high quality voiceovers): $39/month
  • ENTERPRICE (Unlimited access): $79/month

Pictory AI is an AI-powered video creation tool that lets you quickly create engaging videos from scratch (or re-purpose written content into videos in just minutes) for education, news, entertainment, or marketing purposes. This is a game changing tool if you are not a video editing expert and don’t have the budget to hire a professional video editor.

Pictory AI, Screenshot By Me

Pictory AI Best Features

  • Automatically generates captions for your videos.
  • Allows you to create videos in a few minutes, without any video editing skills required.
  • A simple and intuitive drag-and-drop feature for making edits to your video


  • Free Trial: $0
  • Starter (Content Creators) : $23/month
  • Professional (Small to mid-sized businesses): $47/month
  • Teams (Businesses): $119/month

BuzzSumo is a versatile marketing tool that specializes in content discovery and social listening. It’s an invaluable resource for businesses looking to understand what content is trending in their industry, track mentions, and discover influencers.

Buzzsumo, Screenshot By Me

BuzzSumo Best Features

  • It allows you to search for trending content by keywords, topics, or domains. You can see which articles, blog posts, or videos are getting the most engagement on social media platforms.
  • Monitor mentions of your brand, products, or industry keywords on social media and the web. Stay informed about what’s being said and engage with your audience and industry influencers.
  • Find influencers and thought leaders in your niche. Connect with them to amplify your content and reach a broader audience.


  • Content Creators (1 user) : $199/month
  • PR & Comms (5 User) : $299/month
  • Suite (10 User) : 499/month
  • Enterprise (30 User): $999/month

We all know how frustrating and time-consuming process creating a slideshow can be. But Tome AI comes with a solution to this as with only a text prompt, Tome can generate compelling and engaging outlines, stories, and presentations for your target audience in just minutes.

Tome AI, Screenshot By Me

Tome best features

  • Integrates with DALL.E to produce unique AI images for your presentation.
  • You can create a complete presentation or add specific slide pages (with text and images) to a presentation with natural language prompts
  • Allows you to convert an uploaded document into a presentation with the click of a button

Tome pricing

  • Free: $0
  • Pro: $10/month
  • Enterprise: Contact for pricing

As we enter 2024, the integration of AI tools into business operations is becoming more essential than ever. I hope you were able to find the tools you were searching for. I tried to cover a diverse range of tools from marketing to content automation, so that you can position your business for success in an increasingly competitive and technologically advanced market.