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Alexa J. Perez, the recently appointed Director of Marketing and advertising & Communications at the Better Brownsville Incentives Corporation. With a enthusiasm for impactful storytelling and a observe file of achievements, Alexa is the excellent chief to push the organization’s model procedures to new heights. Courtesy Graphic
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BROWNSVILLE, Texas – The Greater Brownsville Incentives Corporation (GBIC) is pleased to announce the appointment of Alexa J. Perez as its new Director of Advertising & Communications. An award-winning Communications & Promoting chief with a distinguished profession, Alexa brings a wealth of experience and a trackrecord of success in brand management, storytelling, and public relations.

“Alexa’s addition to our team is a strategic move towards realizing our vision for economic growth,” stated Bret Gardella,Executive Director & CEO of the Greater Brownsville Incentives Corporation (GBIC). “Her track record of success andinnovative approach make her the ideal leader to drive the organization’s marketing and communications initiatives tonew heights.”

As the freshly appointed Director of Internet marketing & Communications, Alexa will be responsible for managing the organization’s general public graphic, driving impactful brand name approaches, and advancing the organization’s vision for economicdevelopment in Brownsville. Beyond these responsibilities, Alexa is fully commited to serving the community and varied audiences by equipping them with the necessary tools to access the resources offered by the Greater BrownsvilleIncentives Corporation, ensuring inclusivity and accessibility for all.

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“I am honored to join the team and contribute to its mission of fostering economic development in Brownsville,” says Alexa J. Perez. “I glimpse forward to leveraging my expertise to amplify the organization’s voice, connect with ourcommunity in meaningful ways, and contribute to realizing our shared vision for economic progress in Brownsville.”

Graduating with honors from the University of Texas Rio Grande Valley (UTRGV), Alexa also holds certifications from prestigious institutions like Harvard College and Walt Disney College in Brand Management, Marketing,Leadership, Communications, and Finance. With a rich background in storytelling and brand management, Alexa hascollaborated with both local businesses and global brands, earning numerous awards for her excellent operate.

Recognizing Alexa’s knowledge, Gardella, explained, “Alexa provides a one of a kind mix of knowledge and creativity. We believe herstrategic vision will be instrumental in advancing our mission and reinforcing GBIC’s position as a leader in economicdevelopment in the region.”

For media inquiries or more data, make contact with Alexa J. Perez, Director of Marketing & Communications,at [email protected] or call 956-443-2663.

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