MORRISTOWN, N.J., July 10, 2023 /PRNewswire/ — The Advertising and Company Communications workforce at Crum & Forster (C&F), a foremost nationwide house and casualty specialty insurance policy company, has gained two Showcase Awards – one gold and one silver – from the Insurance policies Advertising and Communications Affiliation (IMCA). C&F acquired gold for its 200th anniversary producer and spouse occasion at Ellis Island, and silver for its fantastic year-very long, weekly inside communications e-mail campaign known as “200th Tuesdays”. The awards ended up introduced at the IMCA Ignite 2023 Yearly Conference, held June 19-21 in Nashville, TN.
The IMCA strives to recognize the ideal function in coverage internet marketing and communications by means of its awards software, which spotlights individuals persons, teams, and businesses that mirror the finest of what the insurance marketplace has to give.
“We are honored to have gained these distinguished awards from the IMCA,” claimed Hallie Harenski, Senior Vice President of Marketing and advertising & Corporate Communications for Crum & Forster. “These awards understand the talent, creativity, tricky work and achievements of Crum & Forster’s Internet marketing and Corporate Communications workforce, and rejoice some of the strategic initiatives that were being executed in 2022 – C&F’s 200th anniversary calendar year.”
Notably, the C&F crew made an unforgettable function on Ellis Island for associates and producers to commemorate the company’s 200th anniversary. More than 650 were in attendance, which includes these types of noteworthy company as President George W. Bush, singer-songwriter Sara McLachlan, and Prem Watsa, Chairman & Main Government Officer of Fairfax Money Holdings Limited.
In addition, C&F’s 200th Tuesdays inner communications e mail marketing campaign explored and celebrated the firm’s extraordinary 200-12 months heritage, and fostered a feeling of delight as personnel discovered about milestones, improvements and development as a result of the many years – even gamifying the engagement with trivia competitions in the course of the calendar year.
“C&F is grateful to have been regarded after once again by the IMCA,” shared Marc Adee, Chairman and CEO of Crum & Forster. “These award-profitable tasks elevated the C&F brand in the course of our bicentennial anniversary 12 months, elevated engagement with our key business enterprise companions, and generated a huge feeling of delight within our organization.”
For 63 a long time, the IMCA Showcase Awards have recognized the most efficient and progressive work from the greatest minds in insurance coverage promoting and communications. The opposition is open to IMCA associates and non-customers, which includes ad organizations that want to post work on behalf of insurance policies business clients. Entries are scored by a panel of judges and awarded both a Gold, Silver, or Bronze award. The awards are introduced in the course of the IMCA Ignite conference.
About Crum & Forster
Crum & Forster (www.cfins.com) is a primary nationwide house, casualty, and incident & wellness insurer, giving specialty insurance policy goods by means of its admitted and surplus lines insurance policies providers.
Founded in 1822, C&F is one particular of the oldest U.S. insurance policy firms, and currently conducts small business via a network of unbiased agents, brokers and wholesalers. C&F experienced $4.6 billion in gross published premium in 2022 and is rated “A” Great by A M Very best for 2022.
The C&F symbol, C&F and Crum & Forster are registered logos of United States Fire Insurance Company. To study more, abide by us on LinkedIn, Twitter, and Instagram.
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Amy Whilldin
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Resource Crum & Forster