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ORLANDO, Fla., April 13, 2023 /PRNewswire/ — SeaWorld Leisure, Inc. (NYSE: SEAS), a foremost theme park and leisure firm, now announced that Marisa Thalberg will join the corporation as their Main Advertising and Communications Officer powerful April 24, 2023. In this job, Marisa will be responsible for brand name and marketing approaches that drive income, raise visitation across the organization’s award-successful portfolio of 12 parks, and elevate the firm’s conservation mission. Marisa is a globally acknowledged brand-builder and pioneer of electronic, social and eCommerce marketing and advertising. She is a five-time honoree on Forbes’ “World’s Most Influential CMOs” record, between other marketplace accolades.

Marc Swanson, Main Government Officer of SeaWorld Entertainment, Inc. mentioned, “Marisa’s experience with some of the most identified retail and F&B manufacturers, coupled with her sturdy historical past of driving earnings advancement as a result of holistic advertising techniques, represents a great option to far better showcase our legendary models and the passionate operate we do with conservation. We are thrilled to have her join our management group.” 

Marisa additional, “From the second I professional SeaWorld Parks and Amusement and acquired much more about all of the models within it, I have been so psyched to sign up for this management team. This is a organization that is uniquely designed on delivering joy and making reminiscences that subject, although also educating and inspiring many others to protect animals and the wild miracles of our world. Across SeaWorld, Busch Gardens, Sesame Position, Discovery Cove and each and every model in the portfolio there is a distinctive story that I are not able to wait around to function with the team to inform. The expansion prospects in advance are amazingly thrilling.”

Marisa was the first Govt Vice President, Chief Brand name and Promoting Officer for Lowe’s Organizations Inc. from 2020-2022. At Lowe’s, she was responsible for the transformation of marketing and advertising through which she helped push document sales and model advancement for the business.

Prior to Lowe’s, Marisa was the World Chief Brand name Officer at Taco Bell, exactly where she realized group-beating exact shop product sales development every quarter and captured the maximum passion index between followers of any QSR manufacturer. She also offered world wide model stewardship for Taco Bell’s quick intercontinental growth.

From 2007-2015, Marisa was the head of Corporate Electronic Advertising and marketing Around the world for The Estee Lauder Businesses (ELC), where by she was liable for the full enterprise management of electronic/social advertising and marketing and material technique to assistance brand and eCommerce growth all over the world, throughout the firm’s portfolio of 30+ leading prestige worldwide beauty manufacturers.

In 2002, Marisa founded Govt Moms (www.executivemoms.com), an group made to link and assistance attained women who are both professionals and moms. She at present serves as a Strategic Advisor to the VC business Composite Ventures and is on the boards of the Blumenthal Center of the Arts and the MMA. She has served on the boards of the AdCouncil, International Women’s Media Basis, TheatreworksUSA and the Orange County College of the Arts. Marisa graduated Magna Cum Laude, Phi Beta Kappa from Brown College with a Bachelor of Arts degree. 

About SeaWorld Parks & Leisure

SeaWorld Parks and Leisure is a main concept park and amusement corporation providing activities that make any difference, and inspiring guests to secure animals and the wild wonders of our environment. The Business is 1 of the world’s foremost zoological companies and a global chief in animal welfare, schooling, husbandry, and veterinary care. The Enterprise collectively cares for what it believes is 1 of the major zoological collections in the environment and has helped guide advances in the care of animals. The Company also rescues and rehabilitates maritime and terrestrial animals that are unwell, hurt, orphaned or abandoned, with the goal of returning them to the wild. The SeaWorld® rescue staff has served more than 40,000 animals in need above the Company’s background. SeaWorld Leisure, Inc. owns or licenses a portfolio of identified makes which include SeaWorld®, Busch Gardens®, Aquatica®, Sesame Put® and Sea Rescue®. In excess of its far more than 60-calendar year background, the Enterprise has constructed a diversified portfolio of 12 vacation spot and regional concept parks that are grouped in critical marketplaces throughout the United States, a lot of of which showcase its a single-of-a-type zoological selection. The Firm’s theme parks function a diverse array of rides, exhibits and other sights with wide demographic enchantment which supply unforgettable experiences and a powerful benefit proposition for its attendees.

CONTACTS:

Trader Relations:
Matthew Stroud
855-797-8625, [email protected]

Media Relations:
Lisa Cradit
646-245-2476, [email protected]

Source SeaWorld Parks & Enjoyment