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A technological innovation-pushed company supported by the University of Calgary’s UCeed fund is poised to disrupt the traditional management advancement landscape.

Monark a short while ago secured $1.5 million in seed fundraising from traders across Canada, which include UCeed, and has also been chosen to participate in the Google Accelerator Application.

Dr. Amanda Julian, MSc’15, PhD ’21, and Kelsey Hahn launched the organization to fill a gap designed by regular consulting strategies, which they felt usually led to episodic and unsustainable leadership-development efforts. But seed funding is a must for most startups.

“We have been incredibly fired up for the partnership,” Hahn states of obtaining secured expense from UCeed.


Amanda Julian

Partnership with UCeed and Google Accelerator plans

UCeed is a team of pre-seed/seed-phase financial investment money that funds, trains, mentors and supports startup organizations during the essential changeover phase amongst innovation demonstration and commercialization. Its Social Effect Fund aims to support initiatives fixing difficulties that affect our communities, these types of as assuaging poverty, rising economical inclusion, training and significantly a lot more.

Monark’s partnership with UCeed emerged from the company’s participation in a demo day at Plug and Enjoy Alberta in 2022, a yearly initiative by the Authorities of Alberta aimed at serving to connect startups, organizations, venture cash firms, universities and government agencies.

“After publishing our application, we productively navigated by their variety process, which culminated in a pitch presentation to the board,” says Hahn. “They in the end authorised an expense into Monark.”

The alignment of Monark’s eyesight with UCeed’s Social Impact Fund was obvious. The organization is centered on giving obtain to leadership advancement and development to personnel throughout an corporation, no matter of their track record or gender.

Monark’s additional participation in the Google Accelerator Application has additional accelerated Hahn and Julian’s journey. The 10-7 days application supplies mentorship, specialized undertaking help, and workshops on item layout, customer acquisition and management advancement to startups applying or organizing to use equipment learning and AI in their business, aligning perfectly with Monark’s targets.

“It was a range of the major 11 corporations throughout North The usa, all women of all ages-led,” claims Hahn. “So, we are 1 of the a few Canadian companies decided on, the only just one out in the west. So, we are actually psyched about that, and to have the opportunity to depict form of the Western Canadian sphere. And, frankly, we are making an attempt to construct a environment-class merchandise and we are on our way there.”


Kelsey Hanh, CEO and Co-Founder of Monark.&#13

Monark fashioned to fill a gap in leadership progress

The notion for Monark arrived to Julian and Hahn although they had been working a boutique consulting company.

“We would occur in and do a 360-degree behavioural assessment with an government crew, and then we would leave and, a yr later, nothing had seriously adjusted,” claims Julian.

Their realization that middle administration is the heartbeat of companies, and that there should be a better way to nurture leadership growth at all ranges, and in a more ongoing way, led to the start of Monark. They believed technology could give a scalable remedy to push improved management through an organization.

The company’s focus is on automating and optimizing person leaders’ growth and overall performance, catering to the busy life of center professionals. Its tactic consists of personalizing learning encounters and integrating device studying to present a extensive leadership-advancement option.

Effective fundraising and upcoming strategies

Monark’s $1.5 million in seed fundraising marks a considerable milestone for the firm and positions it for swift growth, say its founders.

“We’re truly fired up about this next section of development for us. Monark is, just now, a few several years aged and we are genuinely hitting our stride in phrases of beginning to see repeatability in our product sales procedure and in our supplying,” states Hahn. “We’re now seriously all set to place the gas pedal down and charge into AI and ML but also shift into the Usa and into new markets. Which is what this funding is truly heading to enable us to do.”

Monark’s journey from a tiny consulting business to a know-how-pushed chief in the leadership-advancement area demonstrates Hahn and Julian’s visionary method and determination to range and inclusion. Their partnership with UCeed and the Google Accelerator have additional solidified their posture as leaders in this area.